These pages were created for the enjoyment of fans,
collectors and cooks who like Bisquick and/or vintage
cookbooks. It is hoped that if you are looking to purchase a
used copy of one of the advertising cookbooks, that you will
first search the inventory of www.advertisingcookbooks.com
before you look further. In any case, please enjoy the
information that has been compiled here!
Click on the links below to see more information on the
topics you are interested in.
Read about the history of the baking mix, the packaging,
the ingredients and new products available today.
Many booklets, cookbooks, advertisements and magazine
inserts have been published between 1931 and 2004.
Magazine ads have appeared in many national magazines
throughout the years. See a sampling of some of the
The first advertising premium was a tin baking pan given
away with the purchase of a box of Bisquick.
Bisquick recipes are some of the most requested by
consumers. Some of the old favorites have stayed the same
and some have been updated. Impossible Pies are a good
Interesting news about Bisquick often appears in business
and trade publications. See some of the past news.
Want to See More?
Visit the Mill
City Museum in downtown Minneapolis, Minnesota and see
the Giant Bisquick Box. The 15-foot
freestanding box, which features an image of both the 1931
and 1981 packaging, was created by artist Kim Lawler for the
Promoting Mill Products exhibit. Visitors can
step inside the box to hear and view past and present
television and radio advertising campaigns. She also
created a 6-foot stack of pancakes for the children's
activity area. The museum is reputed to have the best
of the old General Mills, Betty Crocker and Pillsbury
archives on display.
Historical Society has a great online photograph
collection which offers a stunning real-life view of
Minnesota's past. Lots of great photos of the early